Product Marketing Manager
February 29
🏢 In-office - Manhattan
Description
• Champion the customer through product development, launch, adoption, and retention • Develop deep understanding of market, buyer personas, customer journey, and sales cycle • Collaborate with product & GTM teams on product positioning and messaging • Identify marketing opportunities, craft product roadmap, and update resources • Champion client testimonials and success stories • Partner with product and sales teams as strategic adviser • Translate insights into compelling narratives and value propositions • Lead and create internal content for initiatives • Measure effectiveness of content assets and update inventory • Build scalable playbooks for adoption of Addepar across customer segments
Requirements
• 4-8 years of product marketing experience • Experience with startup, SaaS, or Finance preferred • Full stack product marketing experience • Strong storytelling and communication skills • Ability to see the big picture and articulate product value • Design and rollout go-to-market strategies • Ability to move between strategy development and tactical execution • Experience in building cross-functional partnerships • Work independently, prioritize efficiently, and anticipate roadblocks • Data-driven marketer with a growth mindset • BA/BS degree required
Benefits
• Starting pay range $98,000 - $152,000 (base salary) + bonus + equity + benefits • $100M yearly R&D investment • Flexible workforce model with global offices • Opportunity to work with leading technology and data platform
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