Content Marketing Manager - Accounting
April 18
š” Remote ā New York
Description
ā¢ Own the development of content marketing strategy supporting Bitwave product positioning and competitive messaging ā¢ Write and edit compelling copy for various digital platforms ā¢ Create enterprise-grade sales enablement content ā¢ Manage day-to-day publishing of content across digital channels ā¢ Collaborate with customers and partners to execute monthly webinars supporting lead-gen marketing strategy
Requirements
ā¢ Strong accounting and finance knowledge required, crypto experience preferred ā¢ 3+ years of experience in content development for demand-generation marketing ā¢ BA/BS degree in marketing or related field preferred, advanced graduate degree or relevant experience a plus ā¢ Demonstrated success and desire to work in a crypto tech start-up environment required ā¢ Exceptional verbal, written, and visual communication skills ā¢ Excellent organizational skills
Benefits
ā¢ Develop and implement strategies to increase high-quality leads/conversions and reduce customer churn ā¢ Partner across internal sales and marketing teams to align strategic direction and develop engaging content ā¢ Utilize industry-standard analytics to optimize marketing performance
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