Senior Copywriter
August 16
🏢 In-office - Brooklyn
Description
• Develop and present on-brief copy solutions that support the achievement of business goals, align with brand guidelines and are delivered on-timeline • Translate brand strategies via breakthrough concepts and compelling copy • Serve as a strategist and problem solver for the Marketing department, helping to drive brand voice forward, grow affinity and engage with target audiences • Support the creation of copy for a wide range of marketing assets inclusive of social, digital, web, app, email, out-of-home, arena signage and print • Support paid media campaigns and adapt copy to optimize for SEO, CTAs, etc. • Stay up to date with industry trends and find elements of creative inspiration
Requirements
• 10+ years copywriting experience at advertising agencies or in-house at brands • Experience working across sports, entertainment and/or media is very beneficial • Expertise writing copy across various marketing formats and channels • Strong understanding of and experience with 360 campaign development • Highly motivated, continually conceiving and presenting new ideas/concepts • Strong communicator with mastery of language, grammar & punctuation and the ability to write concise and persuasive copy • Self-starter, able to take projects from ideation to completion on-timeline • Out-of-the-box thinker, strategist and strong conceptual problem solver who can clearly articulate their ideas • Great collaborator, equally capable of leading projects and supporting as part of a cross-functional team • Deep understanding of popular culture, creative trends and modern language • Strong portfolio demonstrating skill in impactful campaign copywriting • Proficiency working on the Mac platform with Adobe Creative, Keynote and Microsoft Office
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