Cesna - Recruitment experts worldwide
Cesna Group is a global leading talent recruitment services company$1. .$1
Management • Recruitment • Reference Checking • Talent Acquisition • Headhunting
51 - 200
Growth Marketing Manager
February 29
🏢 In-office - Manhattan
Cesna - Recruitment experts worldwide
Cesna Group is a global leading talent recruitment services company$1. .$1
Management • Recruitment • Reference Checking • Talent Acquisition • Headhunting
51 - 200
Description
• Designing display advertising campaigns encompassing creative aspects, targeting, and budget management KPIs. • Facilitating everyday communication with the team, and agencies. • Delivering budget proposals, highlighting costs, scheduling, and recommendations, and providing reports both during and post-campaign launches. • Conceptualizing fresh and inventive digital media experiences tailored for consumer journey and customer acquisition. • Generating and presenting client display media reports and marketing dashboards. • Gathering and interpreting display data. • Tracking display campaign performance through various reporting tools, and native tools Google, Meta, and TikTok. • Drawing insights from programs, leaning on a deep understanding of the brand and the target consumer. • Managing campaign budget trackers. • Engaging in team discussions and brainstorming sessions. • Liaising with internal cross-functional teams, Analytics, e-commerce, Retail, Creative Marketing, and Product Development to ensure integrated planning and communication.
Requirements
• 4+ years of experience collaborating with major brands and managing significant ad budgets to procure and roll out innovative, high-profile media campaigns. • BTC, and BTB experience preferred. • Beauty industry is preferred but not required. • A bachelor's degree or equivalent professional experience. • Robust analytical and technical capabilities with the ability to tell a story from data. • Advanced proficiency in tools like Microsoft Excel or SQL, Keynote, and PowerPoint. • Working knowledge of DSP’s • Working knowledge of industry trends, and native tools and knowledge. • Outstanding organizational skills with a keen attention to detail. • Naturally curious and an idea generator—ability to brainstorm new ways to bring the brand to life on social media • Resourceful, detail-oriented, a problem-solver with the ability to take ownership and initiative, work efficiently and strategically while balance competing priorities • Exceptional collaboration, communication, and interpersonal skills including the ability to stay positive • Excellent written, verbal, presentation, and project management skills • Elevated creative eye and aesthetic
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