Marketing Specialist, CoinDesk Media & Events

July 20

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CoinDesk

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Welcome to the conversation on the future of money.

Digital Currency • Virtual Currency • Bitcoin • Tech News • Blockchain

51 - 200

Description

• Responsible for developing & executing engaging marketing strategies for Consensus events and media products. • Work onsite from NYC Office near Union Square.

Requirements

• Bachelor's degree in Marketing, Communications, or a related field. • 4+ years of experience in media and/or event marketing; experience in the crypto/web3 industry is highly desired. • Direct experience operating as a full-stack marketer, leading cross-functional initiatives from ideation to execution • Direct experience writing messaging, positioning and author on-brand end-user content • A data-driven approach to your work and the ability to champion the customer and experience in shaping customer insights and research • Strong written and verbal communication skills. • Strong understanding of marketing channel strategy: website (CRO), marketing automation, SEO, PPC, etc. • Creative and analytical thinking abilities. • Ability to work independently and as part of a team. • Proficiency in email marketing tools, and Google Workspace, or similar. • Familiarity with analytics tools such as Google Analytics, Facebook Insights, etc. • Excellent verbal and written communication skills. Bilingual proficiency in English is required. • Full professional proficiency in Cantonese and/or Mandarin is a plus. • Familiarity with Hong Kong and China markets is a plus.

Benefits

• Competitive compensation and benefits • Discretionary annual target bonus