Marketing Program Manager (Contract)

August 16

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EvolutionIQ

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Leading the artificial intelligence transformation for insurance carriers.

Healthcare • Insurance • Workers Compensation • Disability • Artificial Intelligence

51 - 200

Description

• Plan, execute, and optimize multi-channel marketing campaigns, including email, social media, content marketing, and paid advertising. • Develop and manage marketing programs that align with business goals, including customer acquisition, retention, and engagement strategies. • Collaborate with the content team to create compelling marketing materials, including blog posts, whitepapers, case studies, and social media content. • Monitor and analyze campaign performance metrics to evaluate effectiveness and make data-driven recommendations for improvement. • Work closely with Sales, Product, and Customer Strategy teams to ensure marketing initiatives are aligned with company objectives and customer needs. • Conduct market research to identify trends, opportunities, and competitive landscape to inform campaign strategies. • Assist in planning and executing virtual and in-person events, webinars, and other promotional activities. Develop strategies to leverage event content, including creating follow-up emails, social media posts, and blog updates.

Requirements

• Bachelor’s degree in Marketing, Business, Communications, or a related field. • 5+ years of experience in a marketing role, preferably within the SaaS industry. • Proven experience in managing and executing marketing campaigns across various channels. • Strong understanding of digital marketing principles, including search, email, and social media marketing. • Proficiency in marketing tools and platforms such as Google Analytics, HubSpot, or similar. • Excellent communication skills, both written and verbal, with the ability to create engaging content and presentations. • Proficiency in marketing tools and platforms, such as Google Analytics, HubSpot, Marketo, or similar. • Ability to work independently and manage multiple projects simultaneously in a fast-paced environment. • Strong analytical skills with a data-driven approach to decision-making.

Benefits

• Competitive hourly rate offered • Contract length is 3 months to start with the potential to be extended • Free lunch catered in the office daily • Opportunity to gain experience at a rapidly scaling AI startup