Marketing Manager

July 3

🏡 Remote – New York

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Logo of Weave

Weave

Phones, scheduling, reminders, reviews, texting, payments. All on one platform.

Dental • Optometry • Salon • Veterinary • Small Business

501 - 1000

Description

• Drive revenue growth with end-to-end management of organic marketing • Build out buyer's journey and related brand/marketing content strategy • Develop and deliver channel marketing strategy • Own content creation initiatives such as videos, social media content, webinars, sales aids, newsletters, and event messaging • Ensure website content remains fresh and evolving • Develop and analyze content through all digital and communication channels • Understand product strategy and collaborate with stakeholders to define campaign goals • Support planning and execution of events and trade shows • Optimize traffic, conversion, and ROI based on product growth strategies • Understand and implement SEO best practices • Deliver analytics to track, measure, and optimize program effectiveness • Collaborate with internal stakeholders and external partners • Remain current on market trends and competitor activity • Demonstrate ability to think creatively and execute quickly

Requirements

• Bachelor’s degree in business, marketing, communications, or related field required • 3-5 years of start-up experience in life sciences or healthcare technology • Scientific background (education or experience) preferred • Expertise in social media marketing, SEO, and mastery of digital content design and video marketing • Proficiency with CRM and marketing automation tools • Ability to travel at least 25% of the time for industry events, customer engagements, and company meetings

Benefits

• Not specified

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