Brand Manager

July 31

🏡 Remote – New York

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Logo of IRCA Group

IRCA Group

Extraordinary made simple.

chocolate • pastry • bakery • horeca • ice-cream

1001 - 5000

Description

• Responsible for developing and executing Portfolio, Category, Brand strategies and Plans for the Americas region. • Requires a strategic thinker with strong leadership skills to manage brand positioning, marketing campaigns, product development, and initiatives. • Drive customer journey for different segments in the Americas.

Requirements

• Bachelor’s degree in Marketing, Business Administration, or a related field; MBA preferred. • 5+ years of experience in brand management, preferably in a group-oriented context. • Sales experience is a plus. • Proven track record of developing and executing successful brand strategies. • Strong analytical skills and the ability to interpret data to drive decision-making. • Excellent communication and interpersonal skills. • Creative thinking and problem-solving abilities. • Ability to manage multiple projects and meet deadlines in a fast-paced environment. • Proficiency in marketing tools and software, including digital marketing platforms. • Experience working in B2B, food related manufacturing is ideal. • Must be open to business travel up to 10-20%

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