Advertising Vice President - Electoral & Advocacy

July 24

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M+R

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We're communicators, marketers & fundraisers who unleash the power of people to do good. We only work with nonprofits.

Online fundraising • Online advocacy • Public relations • Data analysis • Grassroots organizing

51 - 200

Description

• Drive overall strategy for client advertising programs and organizing efforts • Define goals, design strategies and campaigns, and develop advertising plans • Work across multiple clients and client teams • Work with creative and messaging colleagues to develop message testing • Build and own relationships with client senior executives • Identify new opportunities for clients to grow their programs • Seek out opportunities to expand client accounts • Serve as a leader in the Advertising Practice Area • Drive client strategy and planning meetings • Lead strong teams • Coach and mentor junior staff • Drive conversations to build inclusive spaces

Requirements

• 10-12 years of political campaign experience with candidate campaigns, issue advocacy organizations, or with agencies that work with these clients • At least 4 years focused on digital advertising strategy in a leadership role • Ability to develop multi-channel media plans for social, programmatic display, video, and CTV • Experience with cross-channel digital strategies (email, field, SMS, P2P) • Experience setting cross-channel creative strategy using polling, message research, and message testing • Experience providing guidance and direction on creative deliverables • Understanding of key advertising metrics • Commitment to ethical data use and audience building • Demonstrated ability to bring an equity lens to campaigns • Strong network of contacts in digital marketing and nonprofit/political sector • Experience experimenting with new digital advertising strategies • Experience supporting the professional development of more junior staff

Benefits

• Three weeks vacation • Three personal days • 15 paid sick days • Medical, dental, and vision benefits with premiums fully paid for by M+R for individual employees • 401(k) plan with employer match • Quarterly discretionary profit-sharing contributions • Flexible work schedules and the option to work remotely anywhere within the United States and its territories with broadband internet • Annual $1,000 professional development stipend • Flexible Spending Accounts for medical, dependent care, and transit