Product Marketing Associate

2 days ago

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Prelim

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Prelim is the modern no-code platform for banks, helping create better experiences for customers and bankers.

11 - 50

Description

• As the first Product Marketing Manager, you’ll create and own the go-to-market strategy for new product launches, ensuring alignment with overall business objectives. • Develop product messaging and positioning that communicates Prelim’s value proposition in a clear and compelling way. • Work directly with product and sales teams to deeply understand our customer base and develop strategies that drive product adoption. • Lead cross-functional efforts to ensure product launches are successful and resonate with target audiences. • Conduct market research and analyze competitors to stay ahead of industry trends and inform our product marketing strategies. • Create impactful sales enablement materials, including presentations, case studies, and product collateral. • Build systems to measure and optimize product marketing efforts based on performance data.

Requirements

• A self-starter mentality with the ability to build something from the ground up. • Strong communication and storytelling skills, with a talent for distilling complex ideas into clear and concise messaging. • Experience developing go-to-market strategies and product positioning in competitive markets. • Analytical mindset with the ability to leverage data to inform decisions and optimize strategies. • A relentless focus on results—you’re driven to make an impact and deliver measurable outcomes. • A willingness to adapt quickly, pivot when necessary, and thrive in a fast-moving, high-growth environment.

Benefits

• Equity • Full health, vision, and dental insurance • Parental Leave • Remote Office Setup Stipend • Wellness Stipend