Search Engine Marketing Manager

April 27

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Smartcat

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The essential language AI platform for global enterprise.

Translation • Software • Localization • Automation • SaaS

51 - 200

Description

• Create an SEM / paid advertising strategy to generate 2x pipeline • Compete for #1 or #2 spot in paid search results for our key Jobs-To-Be-Done • Continuously optimize copy, CTAs and landing pages to drive cost per acquisition down and ROI up.

Requirements

• 5+ years of experience in agency and / or B2B SaaS search engine marketing • Experience attracting both SMBs and large enterprise leads through SEM  • Directly contributed to 2x+ SEM growth in a paid advertising function • Experience with search engine marketing, paid social and display advertising • Experience with bidding algorithms to help achieve outsized results such as Skai and Marin • Deep analytical skills including tracking and optimizing the full advertising acquisition funnel • Experience using Google Analytics, LinkedIn Advertising, Hubspot, 6Sense and other current advertising platforms • Desire to work in a fast-moving rocketship, own and design programs, and make a meaningful impact on the success of the business. • Experience working with a global mindset to help regional teams execute campaigns globally • Outstanding written and verbal communication skills • Excellent organizational skills and can multitask across teams and projects • Integrity, full commitment, and a strong sense of ownership • Openness to feedback and alternative opinions and ideas • Additional languages preferred

Benefits

• Fully remote team • Innovating the $50 Billion-old industry • High impact role enabling innovation and inclusion in organizations • Join the rocketship to scale-up 10x and beyond together • Smartcat Culture: Where Diversity Meets High Performance