Growth Marketing Associate

March 28

🏢 In-office - Manhattan

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Logo of Traba

Traba

We empower workers and businesses to unlock their full potential and productivity. WE'RE HIRING. www.traba.work

11 - 50

Description

• Leverage customer insights, sales data, and market research to craft outreach strategies, drive brand awareness, and increase customer conversion • Understand our pipeline and sales cycle, investigate bottlenecks, and optimize for process improvements • Identify and test both tried-and-true and out-of-the-box demand generation channels, scale successful campaigns, and learn from every experiment • Design and execute compelling cold email and direct mail campaigns, constantly seeking improvements and innovations • Ensure our website is updated regularly with engaging SEO optimized content • Work closely with cross-departmental teams, identifying opportunities for growth and alignment on objectives

Requirements

• 3+ years of experience in growth marketing, with a track record of success in B2B SaaS, light industrial businesses, or marketplace environments • Experience working closely with sales, customer success, and product teams • Familiarity with design tools including Canva, Figma and Adobe Suite • A mix of analytical prowess and creative thinking, capable of generating and executing out-of-the-box ideas • Proficient in digital advertising platforms (Google, Meta, LinkedIn), marketing automation tools, CMS systems, and CRM systems with a keen interest in learning new channels • Experience in content development, digital marketing, and SEO • Ability to work both independently and collaboratively as part of a team while managing multiple priorities in a fast-paced environment • Motivated to work hard, work smart, and lead the growth of this rocketship

Benefits

• 100% healthcare, dental, and vision • Early Equity in Traba • Competitive Salary • Dinner is provided at the office via Grubhub • Fully-equipped snack bar • Additional: One Medical Membership, Gympass, HSA via Optum, Talkspace, Health Advocate, Teledoc Health

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