Senior Level Paid Media Specialist

June 29

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Web Design • Graphic Design • Photography • Videography • SEO & Web Marketing

11 - 50

Description

• Responsible for planning, developing, and executing paid search strategies and campaigns • Manage campaign budgets and be accountable for CPA, conversion rate, volume, and ROAS • Conduct keyword and competitor research, manage bidding strategies, and optimize campaign settings • Utilize best practices to manage campaign strategies, structure, and reporting • Utilize reporting tools to develop insights and action items to achieve clients’ goals • Stay informed with PPC and paid social industry best practices and new trends • Utilize scripts and tracking tools to enhance campaign performance • Collaborate with the creative team to develop high-performing ads • Prepare and present regular reports on campaign performance • Drive client communication, client onboarding, and client account strategies

Requirements

• Proven track record of growing and retaining paid media accounts • Minimum of 4 years in direct paid search client management and strategy development • 4+ years of Search Engine Marketing experience in an agency setting • Expert-level experience in various platforms including Google Ads, Bing Ads, Google Tag Manager, Performance Max, and Google Analytics • Hands-on experience with Google Shopping and Data Feeds • 2+ years of Facebook experience in an agency setting and other social media platforms a plus • Working knowledge of YouTube full-funnel marketing, TikTok, and Amazon • 2+ years of E-Commerce experience • Skills in ad copywriting, data storytelling, reporting, research, and organization • Passionate about marketing and emerging technologies • Excellent communication and interpersonal skills • Ability to successfully work remotely

Benefits

• Competitive salary ranges between $75,000 - $95,000 per year, depending on experience • Uncapped PTO + paid holidays • Flexible start times • Fully remote/work from home • 401K or Roth with company match • Medical, dental, vision, and life insurance plans are available • Eligible for profit-sharing program after 1 year of employment