Senior Director - Product Marketing

March 12

🏡 Remote – New York

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GitLab

Build software faster. The One DevOps Platform enables your entire org to collaborate around your code. We're hiring.

1001 - 5000

💰 Secondary Market on 2020-11

Description

• Define, evolve and evangelize the DevSecOps platform category positioning on behalf of GitLab • Create and solidify the platform value message and proposition - mapping across the platform stages and highlighting category benefits • Drive our expertise at influencing the buyer/decision-maker personas and journeys to streamline both digital/self-serve and sales-driven/assisted experiences • Elevate our category perspectives through thoughtful content mapped to market needs, organizational priorities and key persona triggers • Proactively influence GitLab’s platform product strategy and roadmap based on competitive insights and market forces • Partner with Sales to shape our global enablement strategy, including sales plays, and objection handling based on our GTM strategy • Develop and implement cross-functional strategies based on deep competitive insight to help us play forward in a competitive environment • Build a solution marketing capability to help our GTM scale across multi-capability solution playbooks • Influence the influencers (from key thought leaders to industry analysts) by evangelizing our category positioning and market message • Architect a scalable strategy to launch new products, pricing and packaging changes that drive GTM growth • Build and scale new marketing capabilities in industry/vertical/sector marketing as well as geo/regional marketing • Collaborate with and connect stakeholders across R&D and GTM to ensure cross functional alignment on key objectives and results • Lead and grow a team by coaching existing members and closing talent gaps where needed through acquisition of new team members

Requirements

• 15+ years of experience including 5+ years of managing high-growth teams • Direct experience in enterprise software industry (B2B) • Strong understanding and firm grasp of the DevTools market landscape • Experience in Product Management and/or Engineering • Demonstrated progress across product and solutions marketing in high-growth environments • Articulate, clear, and concise communication (verbal and written) • Balance of strategic vision and tactical team-based execution • Adept at creating and managing multiple global programs • Excellent planning, organizational and initiative management skills • B.S. or equivalent experience; MBA a plus • You share our values, and work in accordance with those values • Ability to use GitLab

Benefits

• Benefits to support your health, finances, and well-being • All remote, asynchronous work environment • Flexible Paid Time Off • Team Member Resource Groups • Equity Compensation & Employee Stock Purchase Plan • Growth and development budget • Parental leave • Home office support

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