Product Marketing Manager

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Mae

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Pregnancy and postpartum support, tailored to the needs of Black women.

health • wellness • pregnancy

2 - 10

💰 $1.3M Seed Round on 2021-09

Description

• Drive the cross-functional execution of go-to-market campaigns for new product features. • Lead and optimize the strategy and execution of product marketing experiments. • Gather and analyze user feedback to refine positioning and messaging. • Develop and execute product marketing strategies that drive product growth, adoption, and engagement.

Requirements

• 3+ years of experience in marketing or product marketing in the digital/tech space. • Experience in digital health, healthcare technology, and/or B2B2C is a plus. • Proven track record of successfully driving impact through product marketing strategy development and campaign execution. • Excellent communication skills (written, verbal, visual) to collaborate and influence internal and external partners/stakeholders. • Experience implementing and executing marketing automation campaigns leveraging tools like AutoPilot (Ortto), Hubspot, and AppCues. • Proven content development skills, specifically email, web copy, and basic graphic design skills. • Having Adobe Photoshop expertise is a plus.

Benefits

• Competitive hourly rate based on experience • Flexible work location • 1099 contract-to-hire, with the potential to expand responsibilities to full-time employment after 3-6 months • 20 - 25 hours per week