Groupon
Local Heart, Global Impact
technology • local commerce • social media • marketing • community
1001 - 5000
Manager, Data & Insights - Marketing Analytics
September 4
🏢 In-office - Manhattan
Groupon
Local Heart, Global Impact
technology • local commerce • social media • marketing • community
1001 - 5000
Description
• The Marketing Analytics team is looking for a data analytics manager to join our efforts to shape the future of journalism. • You’ll work with our Marketing and Media Team to find insights to help grow subscribers by increasing media efficiency. • You will oversee the paid media testing road map, being the primary contact for our partners in the paid marketing ecosystem. • You will build relationships with analytic teams at agencies and marketing platforms (Google, Meta, among others). • You will write SQL to pipeline and analyze big data. • You will develop best practices for experiment design, including advising on hypothesis generation, sample size, and counter metrics. • You will lead all phases of analytic work: from problem definition to representation of results. • You will demonstrate support and understanding of our value of journalistic independence and a strong commitment to our mission to seek the truth and help people understand the world.
Requirements
• 5+ years of experience working with data analytics or data science teams to deliver reporting and analysis or a quantitative degree • Proficiency in SQL and experience working with relational databases
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