Stensul
The platform for collaborative email creation
email marketing • software-as-a-service • marketing technology • enterprise software • marketing
51 - 200
Content Marketing Manager
August 9
🏢 In-office - Manhattan
Stensul
The platform for collaborative email creation
email marketing • software-as-a-service • marketing technology • enterprise software • marketing
51 - 200
Description
• Develop and implement a content marketing strategy that aligns with Stensul's business objectives, messaging pillars, and audience interest. • Create compelling and valuable content across various formats, including blog posts, whitepapers, case studies, eBooks, infographics, videos, presentations, webinars, and social media posts. • Manage the content calendar to ensure a consistent and timely delivery of content that supports marketing campaigns and initiatives. • Collaborate with the marketing, sales, and product teams to identify content needs and opportunities. • Optimize content for SEO to improve organic search rankings and drive website traffic. • Utilize analytics tools to measure content performance and provide insights and recommendations for continuous improvement. • Manage external content creators, including freelancers and agencies, to supplement in-house capabilities. • Ensure all content adheres to brand guidelines and maintains high quality and consistency. • Stay up-to-date with industry trends and best practices in content marketing and incorporate them into Stensul's content strategy. • Drive engagement and interaction with our target audience through various content distribution channels.
Requirements
• Bachelor's degree in Marketing, Communications, Journalism, or a related field. • 5+ years of experience in content marketing, content creation, or a related role. • Proven track record of developing and executing successful content marketing strategies. • Excellent writing, editing, and storytelling skills, with the ability to create content that resonates with a B2B audience of marketers at enterprise organizations. • Strong understanding of SEO best practices and experience with SEO tools. • Proficiency in content management systems (CMS) and marketing automation platforms. • Experience with analytics tools to measure and analyze content performance. • Ability to work collaboratively across departments and manage multiple projects simultaneously. • Strong project management and organizational skills. • Experience in the SaaS or technology sector is a plus.
Benefits
• A competitive compensation package that includes equity • Excellent medical, dental, and vision coverage for you and your dependents • Weekly catered lunches and a fully stocked kitchen with snacks and beverages • Extra goodies like team breakfasts, monthly team outings, etc. • 401(k), life insurance, commuter benefits, and parental leave plans • Flexible time off policy to balance your work and life in the way that suits you best • Collaborative, transparent, and fun-loving office culture • We are a growing company, so as we grow, YOU will grow!
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