Brand Manager

August 6

🏢 In-office - Manhattan

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Logo of Warby Parker

Warby Parker

Prescription eyewear and sunglasses starting at US $95. For every pair sold, a pair is distributed to someone in need.

optician • retail • fashion • optometry • customer service

1001 - 5000

Description

• Work cross-functionally to drive the strategic development, planning, and execution of integrated marketing programs and campaigns (with a focus on seasonal campaigns, our ecom business, contacts and insurance expansion) • Drive brand marketing efforts across the organization while bringing creative ideas to execution and delivering concepts to consumers in support of our ambitious growth objectives • Develop marketing strategies that support the growth of our contact lenses business and insurance expansion • Lead projects that create demand for our products, enhance brand awareness, and drive consumer advocacy—all while upholding a smooth, integrated process • Partner with the Growth team on national media efforts and paid advertising creative including DRTV and direct mail • Assist in the creation of a long-term strategic marketing framework for the brand • Be a “keeper of the brand” and constantly work to clarify, articulate, and execute creative marketing programs that embody Warby Parker’s unique qualities • Optimize processes to ensure on-strategy programs are executed on time and on budget • Juggle multiple critical, time-sensitive, and high-visibility projects within the Brand team

Requirements

• Backed by 6+ years of integrated brand marketing, project management, creative operations, or related experience • Equipped with effective project management and communication skills (your operational standards for budgets, calendars, timelines, and efficiencies are sky-high!) • A highly creative and non-traditional thinker who is not afraid to question the status quo and is comfortable working in a dynamic, fast-paced environment • Able to develop influential and collaborative relationships across teams and functions, and articulate a vision that inspires colleagues and customers alike • A confident, curious leader, builder, and mentor (not to mention an organizational powerhouse) • Passionate about the Warby Parker brand and committed to the spirit and intent of the company's core values • Appreciative of and curious about culture, communities, and consumers • Not on the Office of Inspector General’s List of Excluded Individuals/Entities (LEIE)

Benefits

• Health, vision, and dental insurance • Life and AD&D Insurance • Flexible vacation policy • Paid Holidays • Retirement savings plan with a company match • Parental leave (non-birthing parents included) • Short-term disability • Employee Assistance Program (EAP) • Bereavement Support • Education Reimbursement • Free eyewear • And more (just ask!)

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