Product Marketing Senior Associate

5 days ago

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Clair

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Financial freedom starts here!

Fintech • Financial Services • Human Capital Management • HR Technology • On-Demand Pay

51 - 200

Description

• Develop and execute a comprehensive lifecycle communication strategy. • Coordinate and execute data-driven marketing campaigns across multiple channels. • Work closely with the Product, Engineering, and Marketing teams. • Generate and present regular reports analyzing the performance of lifecycle campaigns. • Craft compelling copy for in-app flows, email campaigns, and other communication channels.

Requirements

• 3-5 years of experience in lifecycle marketing, email marketing, or product marketing, ideally within a B2C fintech or SaaS environment. • Proficiency with marketing automation and communication platforms, especially Braze. Additional platform experience (e.g., Pardot, Iterable) is welcomed!. Experience editing HTML email templates and utilizing analytics tools (e.g., LightDash, Tableau, Excel). • Strong writing and editing skills with the ability to create clear, engaging, and persuasive content. • A strategic thinker with a passion for creating customer-centric communication. You are data-driven, detail-oriented, and always looking for ways to optimize and improve user experiences.

Benefits

• Medical, Dental, & Vision Coverage, with option to extend to your family • Fully-paid parental leave • Company-sponsored 401k, HSA, and FSA • Unlimited vacation for salaried roles, generous PTO for hourly roles • Work from home setup allowance • Access to your earnings every day on Clair • Company-sponsored short-term and long-term disability insurance