Product Marketing Manager- B2B

6 days ago

🏢 In-office - Manhattan

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Logo of Lightricks

Lightricks

Experience the magic of creating ✨

Digital Content Creation • Image Processing • Digital Software Engineering • iOS & Android Applications • UX/UI Design

501 - 1000

💰 Venture Round on 2022-02

Description

• Lightricks is dedicated to bridging the gap between imagination and creation. • Develop and execute innovative marketing strategies for AI-powered products and services. • Conduct market research to understand customer needs and market trends. • Develop clear product positioning and messaging. • Plan and execute data-driven go-to-market strategies for product launches. • Organize virtual and in-person events to connect brands with creators. • Create sales tools and materials for sales teams. • Collaborate with the content team to produce marketing collateral. • Plan and execute multi-channel marketing campaigns. • Gather and analyze customer feedback to improve products and strategies. • Work with cross-functional teams to ensure effective marketing efforts. • Set and track performance indicators for marketing initiatives.

Requirements

• 3-5 years of experience in product marketing in B2B SAAS, preferably with the digital marketing industry. • Deep understanding of influencer marketing, content creation, and social media platforms. • Experience in organizing and managing events, both virtual and in-person. • Excellent communication, presentation, and storytelling skills. • Proven ability to manage multiple projects simultaneously and meet deadlines in a fast-paced environment. • Experience with market research, data analysis, and marketing analytics tools (e.g., Google Analytics, Tableau, Mixpanel) • Strong collaboration skills and ability to work with cross-functional teams. • Strong orientation of AI concepts and tools and passionate towards applying in marketing and content creation processes. • Bachelor's degree in Marketing, Business, or a related field.

Benefits

• Expected salary range is $130,000-140,000 • Stock options. • Health/dental/vision with majority of premiums paid by the company. • 401k with company match. (Up to 4%) • $3,000 per year provided for lunch. • $1,000 Yearly Learning, Development, and Wellness budget. • Work from home stipend. • 21 Days of PTO. • Birthdays off! Take a free day off during your birthday month to celebrate. • Talented teammates and a strong work culture, supporting a healthy work-life balance.

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