Marketing Automation Analyst

August 29

🏢 In-office - Manhattan

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Logo of Peloton Interactive

Peloton Interactive

Motivation that moves you.

Fitness • Networked fitness • Android • Cycling • Hardware

5001 - 10000

Description

• Peloton is seeking an extremely talented Marketing Technologist to join our Enterprise Go-to-Market Team. • This role combines business analysis, solutions architecture, product management, project management, and internal support and training. • Your ultimate goal is to develop, deliver and support an integrated marketing stack that increases the value the marketing team receives from each technology investment. • Ideal candidate should have a deep understanding of Marketing Automation Platforms and knowledge of related customer technology systems.

Requirements

• Proven functional knowledge of marketing, marketing tech platforms and point system solutions, demand generation, and lead management. • Admin-level experience of Marketing Automation Systems (e.g. Braze, Marketo, Salesforce Marketing Cloud, or other comparable systems), Website Systems (Drift, ON24, Optimizely, etc.) or similar platforms with respect to provisioning, managing enhancement requests, and owning the day-to-day operations within each system. • 4-5 years experience in marketing operations or marketing systems analysis, preferably in a fast-paced hyper-growth environment. • Proficient understanding of CAN-SPAM, CCPA, GDPR, and related compliance requirements as it relates to Marketing systems implementation and management • Familiarity with structural analysis, data modeling, information engineering, and resource planning. • Knowledge of full development lifecycles for software applications using tools such as Visio and JIRA highly desired. • Intermediate skills in general office systems, equipment and applications to support business needs (e.g., Microsoft Office, Google Docs, Sheets, Slides, Project Management systems, etc). • Must be able to work independently and apply good judgment. • Must be able to work within a team both as a leader and as a team member. • Must be able to analyze, evaluate, and determine the appropriate course of action. • Must be able to convey knowledge to customers, peers, and managers of widely diverse skill levels. • Excellent written and verbal communication skills. • Passion and drive for technology as a service and business enabler. • Must be able to work in a highly dynamic and fast-paced environment.

Benefits

• Medical, dental and vision insurance • Generous paid time off policy • Short-term and long-term disability • Access to mental health services • 401k, tuition reimbursement and student loan paydown plans • Employee Stock Purchase Plan • Fertility and adoption support and up to 18 weeks of paid parental leave • Child care and family care discounts • Free access to Peloton Digital App and apparel and product discounts • Commuter benefits and Citi Bike Discount • Pet insurance and so much more!

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