Founded in 2014, Prenetics is a major global diagnostics and genetic testing company with the mission to bring health closer to millions of people globally and decentralize healthcare by making the three pillars — Prevention, Diagnostics and Personalized Care — comprehensive and accessible to anyone, at anytime and anywhere. Prenetics is led by visionary entrepreneur, Danny Yeung, with operations across 9 locations, including United Kingdom, Hong Kong, India, South Africa, and Southeast Asia. Prenetics develops consumer genetic testing and early colorectal cancer screening; provides COVID-19 testing, rapid point of care and at-home diagnostic testing and medical genetic testing.Most recently on May 18th 2022, Prenetics made international headlines to become Hong Kong’s First Unicorn to publicly list on the Nasdaq with ticker symbol of “PRE”.

Prenetics

Community Manager

Manage influencer collaborations and digital community engagement for health and wellness brand.

• Build and maintain strong relationships with influencers at all tiers from nano to macro, ensuring alignment with our brand values.
• Manage all aspects of influencer collaborations, including coordination with agencies, direct interactions, logistical support, and content approval.
• Serve as the expert on the brand, advising and helping to strategize and develop content briefs for influencers.
• Work closely with our amplification team to ensure strategic promotion of core content enhances brand visibility and drives sales.
• Review and approve influencer content before release, schedule posts, and handle reporting metrics.
• Monitor and manage usage rights and expiration dates for all content.
• Develop and nurture a digital community of consumers and influencers to boost engagement, drive purchases, and increase subscription rates.
• Foster a safe, positive, and supportive online environment, and ensure accurate and compliant communication about our products.
• Manage social media interactions with creativity and efficiency, ensuring responsiveness and helpfulness to grow our accounts and strengthen community ties.
• Work closely with our scientific advisory board to stay informed about product benefits and claims, ensuring accurate and compliant community communications.
• Employ creative tactics to entertain, inform, and motivate our audience, keeping engagement high and consistent.

Influencer and Community Manager

Social Media Manager

Develop and implement content and social media strategies to enhance brand engagement.

• Develop, write, and edit engaging content for our blog, website, social media channels, email newsletters, and other marketing materials.
• Collaborate with the product and marketing teams to produce high-quality content that aligns with our brand voice and goals.
• Create visually appealing and innovative graphics, videos, and infographics to support content and social media campaigns.
• Develop and implement a comprehensive social media strategy to increase our online presence and improve our marketing and sales efforts, with a strong focus on TikTok and Instagram.
• Manage and oversee social media content, ensuring consistency in voice and tone across all platforms.
• Engage with our online community by responding to comments, messages, and reviews in a timely and professional manner.
• Create and manage organic and paid content specifically tailored for TikTok and Instagram, including Stories, Reels, IGTV, and TikTok videos.
• Analyze social performance metrics for TikTok and Instagram, and use insights to optimize and refine our content strategy.
• Conduct keyword research and use SEO best practices to optimize content for search engines.
• Monitor and analyze content performance using tools like Google Analytics, social media insights, and other analytics platforms.
• Prepare and present regular reports on content and social media metrics, using insights to drive continuous improvement.
• Work closely with the marketing team to align content and social media efforts with overall marketing strategies and campaigns.
• Develop and manage a content calendar to ensure timely and consistent delivery of content.

Prenetics Jobs in New York City

Prenetics

Influencer and Community Manager

Prenetics

Content and Social Media Manager (Vitamins and Supplements)

Prenetics