Web3 Growth Marketing Manager

September 6

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Serotonin

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the marketing and product studio for web3

digital assets • brand • product • partnerships • technology

11 - 50

Description

•Spearhead global demand generation programs, consistently updating stakeholders on initiatives, milestones, and outcomes. •Collaborate intensively with the Client Services team and the Vice President of Growth to standardize growth marketing methodologies across various clients. •Implement and manage a KPI tracking and reporting framework. •Design and implement growth campaigns aligned with client-specific OKRs. •Actively relay performance metrics and obstacles to clients, client leads, or internal team members as required. •Engage collaboratively with other marketing departments, including Content, PR, Events, Community, Social, and Client Services. •Evaluate growth effectiveness using multiple analytics tools, and adapt strategies based on insights gained. •Stay current with emerging trends and updates within the Web3 ecosystem. •Maintain a solid grasp of growth strategies deployed by other tech and product teams.

Requirements

•3-5 years experience working in growth or marketing analytics •Proven track record executing successful growth deliverables for a variety of audiences. •Heavy experience with growth and analytics tools, including some or all of the following: Google Analytics, Google Tag Manager, Segment, Google Ads, Facebook Ads Manager, Twitter Ads, SEMRush, Ahrefs, Hubspot, Mailchimp, Asana. •Has managed programmatic ad campaigns to client OKRs. •Exceptional verbal, written, and analytical skills. •Prioritizes tactics first, strategy second. This person will be the Director of Growth Marketing’s right hand person. •A knack for grasping concepts and products quickly. •Experience creating case studies. •Heavy experience with blockchain/Web3 or fintech. •[Bonus: You have lived off of crypto for any point of your life, or you’ve materially contributed to a DAO] •A desire and ability to thrive in a fast-paced environment with impeccable organizational skills. •Ability to prioritize resources and manage multiple clients/projects simultaneously. •Experience in working with a global team is preferred. •Experience working at a performance marketing agency and high comfort working across accounts is preferred.

Benefits

•Competitive Salary •Health Insurance - (US Only) •401(k) - (US Only) •Remote Work Environment •Maternity/Paternity Leave