Senior Manager Streaming Ad Tech Operations

July 30

🏢 In-office - Manhattan

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Logo of Sphere Entertainment Co.

Sphere Entertainment Co.

Sphere Entertainment Co. is a premier live entertainment and media company$1. .$1

Art • Technology • Engineering • Live Entertainment

501 - 1000

Description

• Act as the principal advocate for advertising technical requirements across streaming properties. • Lead vendor and internal meetings (across product, technology, content and marketing) to drive delivery of key features and resolution of advertising-related issues within the streaming product. • Lead troubleshooting and QA ad related products, technology, and performance within streaming platforms (desktop, mobile, app, CTV/OTT) – ad requests, fill rates, playout and measurement issues. • Support product & technology team on platform launches. • Design and facilitate training to outsourced trafficking and campaign fulfilment teams on best practice, new formats, troubleshooting and develop internal process documentation. • Maintain ad tagging taxonomy within FreeWheel for all ad formats, device end points and content types to support sales targeting options. • Liaise with distribution and external partners to deliver platform integrations on partner devices. • Lead ongoing maintenance of distribution partner requirements. • Support and meet regularly with Ad Sales, Business Solutions, and Pricing and Planning teams to communicate streaming commercial capabilities, fine tune processes, and ensure maximum revenue generation and retention. • Monitor advertising platform performance indicators to ensure optimal functioning and up time including request responses, fill rates, render and completion rates. • Maintain process documentation for ad trafficking and QA. • Stay abreast of industry trends and best practices in advertising technology and operations and make proactive recommendations to support internal strategy and best practice deployment.

Requirements

• 7+ years of relevant experience in digital advertising technology or operations • 5+ specifically in live/on-demand streaming and SSAI, including experience using FreeWheel, Google Ad Manager or a similarly common publisher ad server • Experience tracking multiple concurrent projects and workstreams • Experience outlining testing requirements, developing and executing testing procedures. • Experience working in live sports is preferred • Deep understanding of the streaming ad tech landscape and operational strategies in live ad insertion • Strong data fluency – ability to extrapolate insights and trends from large volumes of data • Understanding of commonly used formats for digital ad creative (VAST, VMAP, HTML) • Working knowledge of debugging tools • Familiarity with SCTE-35 standards • Ability to effectively collaborate across sales, product and technology stakeholders to deliver tangible results • Self-motivated and ability to multitask in different projects simultaneously in a fast-paced environment with minimal oversight • Strong written and verbal communication skills, particularly in pivoting between technical and non-technical stakeholders

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