Lead Customer Marketing Manager

17 hours ago

Apply Now

Receive Emails with Similar Jobs

Apollo GraphQL

WebsiteLinkedInAll Job Openings

Apollo is the GraphQL company. Our mission is to empower every developer with a graph.

51 - 200

Description

•Design and drive an integrated customer marketing program focused on sourcing, producing and promoting compelling customer stories that support our communications goals. •Design and implement a process to ensure an optimal customer experience for all references with regards to approvals, permissions, and ongoing engagement. •Develop customer centric programs that drive impact with an emphasis on the enterprise and CxOs and incorporate an omni-channel set of activations, such as case studies, blogs, web, videos, webinars, and events. •Lead the strategy for third-party customer validation for product and partnership announcements, and manage customer involvement in PR and AR opportunities. •Work closely with stakeholders and the communications team to integrate customer stories into sales and marketing campaigns •Expand Apollo’s presence on platforms like G2, Gartner Peer Insights, and TrustRadius and leverage positive reviews in marketing strategies. •Establish the outcome dashboard for customer marketing and measure the impact that results.

Requirements

•Customer obsessed •7+ years of experience in customer advocacy or reference program marketing at a high-growth B2B technology company. •A self-starter who excels in collaborating across cross-functional teams and effectively manages both internal and agency resources to meet customer marketing objectives. •Excellent customer experience mindset, experienced in building and nurturing enduring relationships with enterprise customers and executives. •Data-driven but also wildly creative and able to craft compelling stories that will remain in the minds of prospects as they make purchasing decisions. •Experience with platforms and programs that support customer marketing efforts (G2, Gartner Peer Insights, etc.)