Senior Product-Led Sales and Outbound Strategy Manager

2 days ago

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Apollo.io

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Helping sales teams find their ideal buyers and convert them into customers.

Sales Engagement • Lead Generation • Predictive Analytics • Lead Scoring • Sales Strategy

51 - 200

Description

• Lead PLSM function, ensuring performance benchmarks are met • Oversee transformation of high-performing sales tactics into scalable strategies • Utilize tools to improve deliverability rates and conversions • Drive quarterly growth targets, including $1M pipeline per quarter • Launch Operation User Surge campaign for sign-ups • Build expansion campaigns to increase qualified leads • Maintain 90% deliverability and 25% open rate • Regularly assess tactics and strategies to drive conversions • Collaborate with sales and tech teams for execution

Requirements

• 5+ years of experience combining outbound sales/marketing and operations • Demonstrated expertise in maintaining and improving email deliverability across large-scale outbound campaigns • Strong ability to merge traditional sales acumen with advanced technological tactics • Proficiency in designing, executing, and refining outbound campaigns • Capable of harnessing analytics and insights to inform strategies • Creativity to create strategies and tactics to enhance engagement and conversions • Effortlessly work with cross-functional teams • Always keeping the potential customer in mind • Clear and compelling messaging in all campaigns • A demonstrated track record in managing outbound campaigns • A strong focus on delivering and surpassing set objectives

Benefits

• Great compensation package • Culture that thrives in openness and excellence • Effort into developing remote employees’ careers • Collaborative work environment • Support for experimentation and educated risks