BCW is the global communications agency built to move people. BCW partners with clients in the B2B, consumer, corporate, crisis management, healthcare, public affairs, purpose and technology sectors to set strategic direction for all communications and create powerful and unexpected ideas that earn attention. Through an “earned-plus” offer – earned media plus paid media, creative technology, data, AI and an expanding suite of innovative capabilities – BCW moves people with power and precision to move its clients forward. BCW is a part of WPP (NYSE: WPP), a creative transformation company.

BCW Global

Public Relations

Account Supervisor manages media relations for a global sportswear brand at Burson.

•Burson has an immediate opening for a seasoned Account Supervisor, Consumer & Brand with a specialty in brand sports experience, media relations and media hosting to join our Consumer & Brand Sector.
•The Account Supervisor will support a variety of projects and interact daily with client teams and Burson account staff.
•You will play a part in strategic planning, implementation of campaigns and be a strong liaison with media to produce a steady beat of coverage, and lead projects specifically within US Sports.
•Media hosting is a major part of what we do, so you must have experience and understand what makes press trips work and generate coverage, and ideally have experience managing these trips on your own.
•This role may also come with some work on issues and crisis management.

Account Supervisor, Consumer Brand Public Relations, Sports

Performance Marketing

Lead client paid media programs in digital health for Burson's healthcare practice.

• Be the primary strategic partner for assigned Healthcare clients related to paid media marketing across omnichannel activities (social, programmatic, endemic, search, HER, POC, HCP, patient, influencer, etc.)
• Develop a deep understanding of the clients’ brands and disease states and determine how paid media support and expansion can provide a benefit to their audiences
• Develop paid digital media strategy across platforms such as Facebook, Instagram, Snapchat, TikTok, X, LinkedIn, Reddit, Pinterest, YouTube, Sermo, Doximity, Phreesia and programmatic/endemic partners among others
• Develop relationships with important partners at all relevant paid media platforms
• Work with the integrated account team to manage client relationship as related to paid strategy, team and performance
• Establish new projects, grow client revenue
• Help to establish and support a growth/expansion vision for the paid media team
• Collaborate with other specialists and account team members to ensure consistency across campaigns
• Lead and contribute to new business development
• Partner with cross-WPP teams for information sharing and thought leadership
• Work with the digital health team to develop trainings for teams

Executive Vice President, Health and Wellness, Paid Media

Financial Planning and Analysis

Client Finance Billing Associate handling invoices and project budgets.

• Project and subproject creation assigning budgets to the projects.
• Upload invoices to client portals. For example, COUPA, Ariba and Time Metrics.
• Review the inventory of client billable charges, supporting documentation and
work with the Account Lead to determine the appropriate month's billing;
• Draft, edit and finalize invoices for clients, working closely with Account Leads
• Maintain trackers for overall accounts including amount billed, approved budgets, inter-company budget allocations and year to date fees and expenses.
• Match supporting documentation of expenses to draft invoices.
• Ensure that invoices are submitted in a timely manner and in accordance with the Client agreements.
• Ensure purchase orders are received for new projects or revised budgets.
• Assist in the collection process of past due accounts as needed.
• Assist Project Managers/Client leaders on client queries and requests.
• Reconcile final invoices and close jobs.
• Provide support to Client leaders on adhoc assignments.
• Assist with monthly close related to client portfolio, project journals and other duties including SOX compliance with revenue recognition.
• Reconcile work in progress for assigned clients.
• Monthly intercompany billing.

Billing Associate, Client Finance

Account Executive

Manage influencer marketing strategies and programs for diverse clients across industries.

• Provide best-in-class influencer marketing assistance specific to brand target consumer and marketing objective
• Identification, outreach, negotiation, project management and measurement of influencer programs.
• Create influencer briefing books for each partnership in collaboration with clients
• Establishing timelines and content deployment
• Influencer trainings and asset management
• Working with teams to ideate and execute multi-platform influencer programs leveraging trends and data driven insights
• Develop concepts and programs for a diverse client roster across different industries
• Partner with client and account teams across different functions to deliver impactful results
• Developing campaign reports across influencer and social by tracking and optimizing content (both paid and organic)
• Push boundaries and never accept the status quo when it comes to creative programs, brand campaigns or other marketing initiatives
• Stay on top of emerging technologies and trends across diverse audiences including millennial and Gen Z demographics – sharing your knowledge/learnings with a broader audience

Senior Account Executive, Influencer Specialist

Act as a digital media resource for F500 clients in paid social strategies.

• Upload, execute and monitor media campaigns with attention to detail
• Act as a resource and field educational internal and external questions with professionalism
• Analyze campaign metrics and performance to highlight key takeaways, translating into client-facing communication in email, PowerPoint and Excel reports
• Develop reliable relationships with clients, vendors and publications
• Manage media for F500 clients (setting up targeting, trafficking, budgeting, invoice reconciliation, optimizations, etc.)
• Manage campaigns on standard paid social platforms – Meta/Instagram, Twitter, LinkedIn, YouTube, TikTok
• Analyze performance data to develop reporting and recommendations to clients – leading presentations and establishing trust/relationships with clients.
• Work with the team to identify opportunities and build processes within the department.

Account Executive, Paid Social (Performance Media)

Content Writer

Create innovative copy and narratives across multiple channels for creative campaigns.

• We are looking for a Copywriter who will bring conceptual thinking, big ideas and crafted copywriting to our campaigns.
• They will be a conceptual thinker and problem solver, with the agility to collaborate across creative teams.

BCW Global Jobs in New York City