Head of Product Marketing

5 days ago

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Edge Impulse

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The leading development platform for machine learning on edge devices, free for developers and trusted by enterprises.

Machine Learning • Artificial Intelligence • Embedded Computing • MLOps • DevOps

51 - 200

Description

• Understand and refine the target persona and ICP (ideal customer profile). • Craft positioning and messaging that aligns with the pain points and values of the customer. • Translate technical details into value propositions. • Conduct in-depth pricing analysis and provide recommendations based on research and best practices. • Understand the competitive landscape and craft competitive messaging. • Develop a deep understanding of the Edge Impulse product and edge AI market. • Lead development of sales enablement materials. • Collaborate with the broader marketing, product, and sales teams to assist in achieving company KPIs. • Potential to manage a small team as we grow.

Requirements

• A minimum of 5 years specifically in a product marketing role at a SaaS startup. • Deep experience with embedded machine learning. • Comfortable working cross-functionally and incorporating diverse feedback from multiple people. • Experienced in learning new tools (such as Hubspot, Notion, Google Docs). • Comfortable working with engineers and product teams.

Benefits

• Competitive compensation packages, health benefits, and vacation time. • A dynamic culture that sees work as one element in life (work-life balance). • A team that’s engaged and inclusive yet global and diverse.