Manager, Performance Media

August 30

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Influential

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Influential is an AI social data and conversion technology, as well as a Developer Partner of IBM Watson and a Facebook Marketing Partner$1. .$1

Digital Media • Social Media • Influencer Marketing • Data

201 - 500

Description

• Responsible for strategy, execution, performance, and reporting of paid campaigns across social platforms. • Build, deploy, track, and optimize paid social campaigns to achieve business results. • Assist with designing A/B testing and brand lift surveys to drive business results. • Collaborate with team members for campaign delivery and performance reporting. • Analyze campaign performance and make recommendations based on analysis. • Develop media strategies to drive key business results such as brand awareness.

Requirements

• Bachelor's degree and 5+ years of experience in paid social media • Demonstrated enthusiasm for influencer marketing / paid social and a strong desire to learn & build knowledge of social media attribution, social analytics, and target audience strategies • Proactive ability to multitask, strong written and oral communication skills, excellent organizational aptitude, attention to detail, and accuracy when working with numbers • Proven ability to optimize media spend to drive key business results and manage large social media budgets ($150-$350k/mo) • Strong working knowledge and a participant in the various social channels, including Facebook, Instagram, Pinterest, TikTok, Twitter, YouTube, and more • Strong Microsoft Excel experience

Benefits

• Remote company - work from home! • Competitive compensation • Flexible time off with inclusive holiday benefits • Comprehensive medical, dental & vision insurance for employees • Fully vested 401(k) matching • An awesome collaborative work culture, a diverse team, and more!