Director Growth Marketing

September 12

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Mejuri

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Redefining luxury, your way.

Jewellery design • Jewelry manufacturing • Jewelry community

201 - 500

💰 Venture Round on 2022-02

Description

• As the Director of Growth Marketing at Mejuri, you will be a data-driven and strategic leader responsible for spearheading growth initiatives across multiple channels. • Reporting to the VP of Growth, you will own the end-to-end performance marketing strategy with a focus on customer acquisition, lead generation, and revenue growth. • You’ll manage a dynamic team of eight and collaborate cross-functionally to deliver results that drive business objectives.

Requirements

• Proven experience in Growth Marketing: Demonstrated success in scaling customer acquisition through data-driven, performance marketing strategies. Experience must be focused on optimizing channels like paid search, paid social, programmatic, streaming, influencer, affiliate marketing, and SEO. • Technical expertise in marketing tools: Strong proficiency in analytics platforms (GA4, Looker, Tableau, SQL), A/B testing tools, and marketing attribution models. • Experience working with media mix modeling and marketing automation platforms is essential. • Focus on data and performance optimization: Ability to manage large-scale paid media campaigns and optimize return on ad spend (ROAS) through in-depth performance tracking, experimentation, and resource allocation across different channels. • Experience with a product-oriented mindset: The ideal candidate will have a product-first approach to growth, ensuring alignment between growth marketing strategies and product development to drive customer retention and lifecycle value. • Understanding of marketing attribution and measurement: In-depth knowledge of marketing attribution models to track multi-channel performance and make data-informed decisions. • Background in technical or growth-driven industries: Experience in growth marketing within fast-paced industries like retail, e-commerce, consumer technology, or CPG is preferred, with a focus on using performance marketing to drive measurable, scalable results • Excellent communication and interpersonal skills, with a demonstrated ability to collaborate effectively across departments. • A product-oriented mindset, with a focus on driving results through customer insights and innovation • Industry experience in Retail preferred but not required

Benefits

• A minimum of three weeks vacation, plus personal days and three religious observance days. • A hybrid work model for all corporate roles. • ‘Mejuri Passport’ which allows employees who meet specific criteria to work in other locations for one month per year. • Comprehensive medical and dental benefits, including mental health coverage, and generous personal and sick days for our full-time employees. We also offer bereavement leave, including miscarriage and stillbirth support. • Parental leave salary top-up of up to 80%, as well as a personalized return-to-work transition and accommodation plan for full-time employees. • Semi-annual performance reviews. • A generous product discount!