Marketing Lead

May 1

🏢 In-office - Manhattan

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Logo of Method Financial

Method Financial

Method is the easiest way to embed debt retrieval and repayment to your app.

Personal Finance • Student Loans • Fintech • API • Embedded Banking

11 - 50

Description

• Design product marketing strategies to drive awareness of our product, brand, and adoption of our product and new features • Elevate Method’s brand awareness through well-crafted blog posts, newsletters, web and social copy, ensuring content is consistent with Method’s brand and voice • Maintain content calendar, written editorial guidelines, and ensure we’re releasing timely high-quality content • Develop GTM and sales enablement materials for Method’s open finance API connectivity solutions • Develop content in partnership with executive leadership for speaking events and podcasts • Collaborate with our design and site teams to finalize and ship content • Identify opportunities to partner with other team members across the organization to create and shape content

Requirements

• 7+ years of proven experience successfully managing and executing product & content marketing programs or related roles, ideally with a focus on technical products (particularly fintech or API) • You have an analytical approach, with the ability to synthesize data to inform decision-making and measure the impact of product marketing initiatives • Creative/writing/design skills to drive the tone of the brand • Comfort managing ambiguity and experience in quickly building processes from the ground up • Ability to prioritize and balance conflicting demands while leading multiple simultaneous projects

Benefits

• 11 paid holidays • Generous Accrued Time Off increasing with years of service • Generous paid sick time • Annual day of service

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