Audience Operations Associate

August 29

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Description

• Execute digital campaigns within a marketing automation platform. • Build and manage email templates, segments, and automations. • Monitor campaign performance and provide regular reports on key metrics. • Optimize campaigns based on performance data. • Collaborate with the revenue team for campaign strategies. • Stay up-to-date on latest Iterable features. • Assist with data hygiene management and list maintenance. • Monitor audience segments and develop activation plans. • Analyze audience engagement and refresh lifecycle initiatives.

Requirements

• Bachelor’s degree in marketing or related field. • 2+ years of experience in marketing operations, data or related fields. • Proficiency in Iterable or other marketing automation platforms. • Strong analytical skills and attention to detail. • Excellent organizational and time management skills. • Ability to work independently and as part of a team.