Rightway
Simplifying the healthcare experience for clients and members.
Care Navigation and PBM
201 - 500
Member Marketing Manager
August 23
🏢 In-office - Manhattan
Rightway
Simplifying the healthcare experience for clients and members.
Care Navigation and PBM
201 - 500
Description
• Rightway and our marketing team are in high growth mode. This is an opportunity to become one of the foundational team members who will help shape and define Rightway’s member engagement strategy • The Member Marketing Manager will play a critical role in advancing our member engagement strategy, driving member activations, and improving the member experience for one of our fastest-growing products • The Marketing Manager will report to the Senior Manager of Member Marketing (Pharmacy Benefits) and partner closely with our account management team to develop and execute engagement initiatives for our PBM clients
Requirements
• 4+ years of consumer marketing experience • Bachelor’s degree required • An autonomous and resilient creator who likes to roll up your sleeves and bring marketing campaigns to life • Strong copywriting skills, with experience creating member marketing collateral and internal stakeholder communications • A creative problem solver energized by finding new ways to reach members • An analytical thinker with a natural curiosity to dive into marketing data, understand our members, and develop the best ways to engage them • Execute with an attention to detail that is second to none • Hold yourself accountable for accuracy and deadlines • Excellent at balancing multiple priorities in a fast-paced environment • Act as a strong cross-functional partner with clients and internal stakeholders • Passionate about healthcare and excited to be a part of a small but skilled team setting out to change healthcare for the better
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