Public Relations Account Manager

August 27

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The Last Layer

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Where Brand Awareness Takes Form

Public Relations • Influencer Relations • marketing • creative services

2 - 10

Description

• Lead 8 - 10 client accounts • Serve as the primary client liaison, ensuring their satisfaction and success and fostering long-term relationships • Develop and execute exceptional presentation skills while leading client and internal-facing presentations • Provide strategic insights and recommendations during client updates • Review, approve, and deliver client reports • Leverage your seasoned skills to collaboratively develop effective media strategies in conjunction other strategy team members • Stay ahead of industry trends consistently bringing fresh insights to Company strategies • Stay up to date on client competitor brands • Provide mentorship and guidance to junior team members on media strategy development • Continue to cultivate and enhance relationships with key media contacts to expand each client's 'golden circle' • Serve as a resource for the team on crafting compelling pitches and press releases • Create, update, and maintain pitch schedules and calendars for all clients • Provide feedback and approvals on all pitch and press release materials • Oversee media coverage monitoring, offering strategic adjustments for optimization • Meet earned media placement goals and escalate issues early and often to the leadership team • Write and distribute pitches where needed to maintain ongoing press coverage for all clients • Lead the conceptualization and execution of strategic activations • Offer guidance on event coordination, ensuring seamless execution • Analyze activation outcomes, contributing to ongoing improvement strategies

Requirements

• Minimum 3-5 years experience in account /client management • Strong writing and communication skills • Highly organized and able to manage multiple campaigns simultaneously • Strategic ability to think beyond the 'now', shift and adapt as needed, proactive planning, and forward-thinking mindset • Strong PR/Media contacts • Ability to lead and mentor junior employees • Ability to track, analyze and leverage KPIs • An open-minded team player with a collaborative attitude • Self-starter driven to make your work and the work of those around you better and a problem-solving attitude • Eagerness and willingness to learn and ability to multitask, manage their own time efficiently, and handle a fast-paced environment • Takes ownership of work and mistakes, learns from them, and continues to improve • Agency experience a plus, and experience working in the lifestyle, wellness, and with consumer product brands

Benefits

• Excellent insurance (health, dental, and vision) • 401K- Company match equal to 100% of your contributions, up to a limit of 3% of your compensation for the calendar year • Paid Parental Leave • Short Term Disability • Fully Remote • Unlimited Paid Time Off • Flex Friday schedule year-round • Bonus Incentives + many more perks