Chief Marketing Officer
August 17
🏢 In-office - Manhattan
Description
• Own the development and execution of Aescape’s B2B and B2C marketing strategies to drive significant business growth and global brand awareness. • Execute on innovative international marketing strategies to drive foot traffic and repeat visits to both partners and Aescape's owned & operated retail locations. • Spearheaded customer acquisition initiatives across global markets to increase revenue through data-driven loyalty programs and personalized engagement strategies. • Lead a metrics-driven approach to marketing, establishing clear goals, milestones and regularly reporting on performance to key stakeholders. • Ensure the consistent delivery of high-quality marketing materials and presentations that resonate with our members, partners and retail stakeholders. • Collaborate with C-suite executives and board members to align marketing objectives with overall business goals and vision. • Cultivate and maintain strategic partnerships to enhance brand positioning and drive business growth.
Requirements
• 15+ years of marketing experience, with at least 5 years in C-level or senior executive roles, building a completely new brand or massively scaling an existing product or service. • 7+ years of experience in retail marketing with a proven track record of implementing successful campaigns that drive foot traffic, repeat visits, utilization, and in-store revenue. • An obsession with data-driven decision making with competencies in digital marketing analytics, CRM systems, and marketing automation tools. • Track record of driving customer acquisition including international markets. • Ideal industry experience includes an infrastructure marketplace, a high-growth digital wellness company, or service including hospitality or healthcare. • Strong leadership capabilities coupled with a hands-on approach to building, managing and mentoring high-performing marketing teams. • Excellent presentation skills, with the ability to inspire and influence both internal and external stakeholders including BOD. • MBA or advanced degree in Marketing, Business, or related field preferred.
Benefits
• Free massages in NY and SF HQ! • An environment that empowers individuals, emboldens teams, and rewards achievement. • Early stage equity in a company led by serial entrepreneurs with multiple exits. • Medical, vision, and dental insurance covered by us. • 401k with an immediate vesting of company match. • Unlimited vacation, generous parental leave. • Working late? Dinner is on us. • Competitive pay + bonus + equity plan.
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