Bastion
Combining web2 experiences with web3 infrastructure to expand possibilities for businesses and their customers.
web3 • blockchain • NFT • api • user experience
11 - 50
Marketing Leadership
June 20
🏢 In-office - Manhattan
Bastion
Combining web2 experiences with web3 infrastructure to expand possibilities for businesses and their customers.
web3 • blockchain • NFT • api • user experience
11 - 50
Description
• As a Marketing Leader, play a significant role in developing and executing a comprehensive Go-To-Market (GTM) strategy • Focus on content marketing to generate leads and nurture potential customers • Lead broader marketing campaigns and collaborate on cohesive branding and messaging • Create and execute a content marketing strategy to drive leads and assist in customer journey through the sales funnel • Oversee creative and strategic content development
Requirements
• Extensive experience in content marketing, brand marketing, especially in the enterprise tech, Web3, and financial services sectors • Proven track record in leading content-driven campaigns and GTM strategies • Excellent leadership skills, with experience managing teams and external contributors • Strong editing, writing, and communication skills • Proficiency in SEO/SEM and using analytics to drive content strategy
Benefits
• Bastion provides equal employment opportunities to all employees and applicants for employment • Prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression
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