Senior ABM Campaign Manager

3 days ago

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BetterUp

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BetterUp helps organizations drive transformation through lasting behavior change for all your key people.

Career Development • Learning and Development • Human Resources • Talent Development • Professional Coaching

501 - 1000

💰 $300M Series E on 2021-10

Description

• Seeking a Senior ABM Campaign Manager for account based marketing • Responsible for planning, executing, and measuring integrated marketing campaigns • Strong partnership with sales and marketing teams • Utilize marketing tools for campaign tracking and performance measurement

Requirements

• Proven experience and 5+ in B2B account based marketing (ABM) roles • Deep understanding of demand strategies, tactics, and best practices • Familiarity with marketing automation, CRM, and other marketing tools such as HubSpot and 6sense • Excellent communication skills, both written and verbal • Strong analytical skills with the ability to measure and optimize marketing performance • Ability to work collaboratively in cross-functional teams • Results-oriented mindset with a focus on driving revenue growth and customer success • Self-motivated, proactive, and adaptable to changing business needs

Benefits

• Access to BetterUp coaching; one for you and one for a friend or family member • A competitive compensation plan with opportunity for advancement • Medical, dental and vision insurance • Flexible paid time off • All federal/statutory holidays observed • 4 BetterUp Inner Work days (https://www.betterup.co/inner-work) • 5 Volunteer Days to give back • Learning and Development stipend • Company wide Summer & Winter breaks • Year-round charitable contribution of your choice on behalf of BetterUp • 401(k) self contribution