Senior Director, Demand Generation (NY/PHI)

July 2

🏢 In-office - Manhattan

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Logo of Pareto Capital

Pareto Capital

Investment Banking | Investor Relations advisory | Asset Management

IPO Advisory • Investor Relations • Valuation • Due Diligence • Investments

11 - 50

Description

• Oversee a team of 2-5 focused on driving consultant opportunity generation through multiple channels including website, SEO, content marketing, affiliate programs, events, and account-based marketing campaigns. • Report to the Chief Marketing Officer and responsible for strategic planning and management of all demand generation channels and delivering insights through a comprehensive demand generation dashboard.

Requirements

• Minimum of 10 years of B2B demand generation and account-based marketing experience • Must have experience with Salesforce, Pardot, CVENT, and WordPress • Demonstrated strong project management skills with the ability to oversee multiple projects, prioritize effectively, and meet tight deadlines. • Must be willing to travel at least 15% of the time to meet business needs. • Skilled in developing compelling messaging and demand generation campaigns that drive target behaviors. • Creativity in conceptualizing and developing tools and processes that drive continuous improvement

Benefits

• Medical (100% employer paid) • Dental • Vision • STD/LTD • Employer 401(k) contribution

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