Senior Analyst, Paid Media & Customer Experience | Allconnect (Onsite/Hybrid)

August 14

Apply Now

Receive Emails with Similar Jobs

Red Ventures

WebsiteLinkedInAll Job Openings

We help people discover and decide.

Web Development • Ecommerce • Sales • Communications

1001 - 5000

💰 Private Equity Round on 2018-07

Description

• Deep understanding and experience across paid channels with experience developing campaign strategies from inception to execution • Monitor and analyze campaign performance in paid platforms, as well as internal reporting and visualization tools • Design, create, and report on A/B or multivariate tests to drive improvements across all KPIs • Analyze data to make recommendations to improve existing campaigns, forecast and develop new strategies that will inform future decisions • Develop and deliver management reporting materials, reports and presentations • Manage one or more Paid Media and/or customer experience analysts • Operate as the owner of the digital experience, utilizing data and a deep understanding of our users to identify areas to optimize and to develop solutions that enhance the experience, user engagement and performance of the site • Work directly with Engineering and Creative teams to define features, communicate tracking requirements, and create a site experience strategy & roadmap to bring your ideas to life • Communicate timelines, goals, and performance to diverse audiences, including engineers, content writers, digital designers, fellow analysts, and senior leaders

Requirements

• 3+ years of experience developing and driving paid media strategy of complex digitally focused acquisition marketing campaigns • Experience communicating effectively with creative and technical teams to develop cohesive strategies for campaign execution • Data-focused and analytically-minded with a passion for marketing • Advanced Excel experience (pivot tables, vlookups, etc.) • Strong in SQL (Redshift preferred) and data visualization tools (Tableau, Looker, etc.) • The ideal candidate is proactive, has a positive attitude, is well-organized, and is adept at managing competing deadlines and priorities • Experience synthesizing data into actionable insights, building product roadmaps, and communicating recommendations to all levels of leadership • Strong team player with ability to communicate effectively across functional teams to drive priorities, anticipate pitfalls, and raise issues before they become project blockers • Excellent organizational and communication skills • Passionate about understanding customer behavior and improving the quality of interactions • Experience in leading a team and developing talent through coaching, mentorship and direct management • Desire to work hands-on in an entrepreneurial, performance-based, analytically driven, and fast-paced environment

Benefits

• Comprehensive benefits program including medical, dental and vision coverage • Paid time off • Life insurance • Disability coverage • Employee assistance program • 401(k) plan • Paid parental leave program