Swayable
Measuring impact of the world's most important content
research • marketing • creativetesting
51 - 200
Key Account Director
July 20
🏢 In-office - Manhattan
Swayable
Measuring impact of the world's most important content
research • marketing • creativetesting
51 - 200
Description
• Swayable is a fast-growing, cloud analytics product that measures public opinion and the impact of messages and advertising content on it. • This position, based in Washington DC, will focus on generating leads and partnerships, developing projects and new use-cases, and working as an account executive to support larger partnerships in the politics and advocacy world. • Develop and maintain strong connections within the progressive political world • Achieve key performance indicators on partnerships' quantity and quality
Requirements
• 5+ years of proven success leading and scaling the demand generation function at a SaaS startup company. Previous track record setting and implementing successful demand gen strategy in experimental, fast-paced startup environments • Proven ability to cater to complex go-to-market structures, spanning multiple tech categories, use cases, and persona segments • Previous experience leading the marketing + operations relationship • Solid balance of art and science – creativity in ideating integrated marketing campaigns and business mindset in efficiently managing goals, numbers, and operations • Experience with marketing automation tools, ABM, Digital Ads, and web analytics + optimization tools • Strong analytical and quantitative skills to distill meaning out of data and translate into action • Proactive communicator. Excellent writing skills in particular • Startup experience • Experience in data platforms or analytics markets a plus • Interest in advocacy a plus
Benefits
• 100% Medical, Dental & Vision Plans • Generous PTO • 401k, FSA • Equity options • Ongoing professional development stipend
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