At The Marketing Practice, we’ve combined the best B2B specialists from across the globe in one business, with capabilities that stretch through the funnel, from brand to demand, data to media, positioning to ABM.

With over 500 dedicated B2B tech specialists globally, we work in partnership with the tech leaders of today and tomorrow to turbocharge their growth.

In 2021 we acquired B2B data, media, and performance specialists Kingpin, B2B digital experience, and brand leaders Omobono and US ABM trailblazers 90Octane and Campaign Stars and APAC-based ABM, demand, and media specialists Rombii to add to our deep expertise in account-based marketing, demand generation, channel ecosystem growth, and media.

The Marketing Practice

Performance Marketing

Lead paid search strategy at The Marketing Practice, enhancing B2C and B2B campaigns.

• Partner closely with Media and client services teams to develop and present sophisticated paid search strategies that align with client objectives and drive business growth.
• Take ownership of strategic planning for paid search campaigns, ensuring alignment with client goals and maximizing campaign effectiveness.
• Utilize advanced analytics tools to track, measure, and analyze campaign performance against KPIs, providing actionable insights and recommendations for continuous improvement.
• Interpret client and internal briefs to develop paid search strategies that achieve or surpass objectives.
• Provide guidance and mentorship to junior team and offshore team members, overseeing their professional development and ensuring high-quality delivery of paid search initiatives.
• Stay at the forefront of industry trends and technological advancements in paid search and digital marketing, translating insights into actionable strategies that drive competitive advantage for our clients.

Senior Paid Search Manager

Account Executive

Lead client accounts as Account Director for TMP's B2B marketing initiatives.

• Welcome to The Marketing Practice. We're not just an agency; we're the trendsetters in the integrated era of B2B.
• We're talking partnerships with the trailblazers and the disruptors - working with them across the entire funnel to achieve the kind of growth that turns heads and wins awards.
• We thrive on identifying, recruiting, and nurturing talents and you're next on our list!
• We trust you to manage your own time, we help you amplify your skills and create a career that not only defines success but reflects the genuine joy of mastering your craft.
• We’re looking for an experienced Account Director, with a passion for marketing. This role is critical to the success and health of client relationships.
• You’ll be responsible for leading one or more client accounts within a team, driving excellence across client management, team management, and delivery.
• Across your accounts you’ll build strong relationships with your clients, providing advice on marketing strategy, and recommending marketing solutions to specific business challenges.
• Under your direction, TMP will deliver head-turning, results-driven, campaigns for your accounts.
• In this role, you’ll be accountable for the overall health and success of your account/s, including account profitability, client satisfaction, and growth.
• At TMP you will continually develop your knowledge across marketing, your clients’ business, and their industry, helping to match client challenges to TMP solutions and services.

Account Director - Media

Business Operations & Strategy

Drive revenue growth and operational excellence within an integrated B2B marketing agency.

• Optimize sales processes and workflows to enhance efficiency and effectiveness. Support the Chief Revenue Officer in managing the revenue operations and management process.
• Monitor and mentor the sales team, ensuring alignment with overall revenue strategies.
• Coordinate with Regional leaders and ensure adherence to reporting, accuracy of forecasting, and overall revenue discipline.
• Develop and implement comprehensive revenue strategies aligned with company goals.
• Set long-term objectives and create actionable plans to achieve revenue targets
• Ensure seamless coordination between sales, marketing, and customer success teams.
• Utilize data analytics to interpret revenue data, identify trends, and make informed decisions.
• Oversee the development and maintenance of dashboards and reporting tools to track key performance indicators (KPIs).
• Manage revenue forecasting and budgeting processes.
• Monitor financial performance and implement corrective actions as needed.
• Streamline operations to improve efficiency, reduce costs, and enhance overall productivity.
• Implement process improvement methodologies and best practices.
• Develop a high-performing revenue operations team.
• Foster a culture of collaboration, innovation, and continuous improvement.

VP - Revenue Operations

Art Director

Drive visual and design excellence for tech client campaigns remotely.

• Lead a portfolio of clients creatively, driving excellence in visual and design disciplines.
• Develop and execute innovative creative strategies that align with client goals and brand standards.
• Manage the creative process from concept to completion, ensuring projects are delivered on time and within budget.
• Present creative concepts and designs to clients, effectively communicating the rationale behind design choices.
• Stay informed on industry trends and advancements, incorporating fresh ideas into creative work.
• Mentor and develop team members, fostering a culture of creativity, innovation, and continuous learning.
• Act as a trusted adviser to clients, selling the value of creativity and looking for opportunities to increase creative work and cross-sell group services.

The Marketing Practice Jobs in New York City