Vice President, Business Development, Retail

May 16

🏢 In-office - Manhattan

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The Trade Desk

We’re committed to making digital advertising better, because the future of the open internet depends on it.

Online Advertising • Real Time Bidding • Demand Side Platforms • Behavioral Targeting • Data Management Platforms

1001 - 5000

Description

• The VP, Business Development, Retail role is an opportunity to grow a healthy retail category at the forefront of the adtech industry. • Take North America responsibility for representing The Trade Desk’s growing retail category, including ownership of The Trade Desk’s most strategic partnerships with retailers. • Oversee an existing team of high-performing and experienced sales leaders –ten members currently. • Attract, develop, and retain talent to build and mentor a diverse team with the capabilities needed to achieve current and future growth objectives. • Work directly with existing platform solutions clients and consult on the development of GTM strategies for their product offerings built on top of TTD’s platform. • Collaborate with our data partnerships team to create a total solution that will drive data revenue. • Act as executive sponsor of strategic partnerships. • Develop a deep technical understanding of The Trade Desk platform, competitive positioning, and an informed view of the value chain within programmatic advertising. • Partner with high-level executives as part of a small, tight-knit business development team aligned towards growth of the retail business as a whole. • Create and drive a strategic plan to achieve revenue goals through existing business growth. • Work cross-functionally with The Trade Desk’s client services, data partnerships, marketing, and product/engineering teams to guide product roadmap prioritization and successful customer integrations. • Facilitate communication internally and externally related to partnerships (demands, strategies, roadmaps, operational requirements, etc.)

Requirements

• 15+ years experience creating and building differentiated relationships with retailers • A wealth of experience in a platform-oriented business development or solution-selling role, ideally within the AdTech or MarTech industries • An extensive record of delivery at a programmatic agency, client-side investment team, DSP, SSP, online publisher, ad network, or other online advertising role • Working knowledge of the retail media ecosystem and the value chains throughout both shopper marketing and brand-side media investment and activation • Working on complex partnerships that require alignment of internal and external GTM, product, engineering, legal, finance and leadership teams to achieve revenue goals • Strategic and highly analytical approach to selling concepts with a focus on building relationships with internal and external leadership • Directly managing a partnerships or sales team

Benefits

• comprehensive healthcare (medical, dental, and vision) with premiums paid in full for employees and dependents • retirement benefits such as a 401k plan and company match • short and long-term disability coverage • basic life insurance • well-being benefits • reimbursement for certain tuition expenses • parental leave • sick time of 1 hour per 30 hours worked • vacation time for full-time employees up to 120 hours thru the first year and 160 hours thereafter • around 13 paid holidays per year • Employees can purchase The Trade Desk stock at a discount through The Trade Desk’s Employee Stock Purchase Plan

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