Senior Media Buyer - Local

September 4

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Critical Mass

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We design experiences for brands we love. Anywhere we go, digital is our home. Canada + The World, Since ’96.

Digital Marketing • Brand Launch & Experience • User Experience & Interaction • Design • Insight & Planning

501 - 1000

Description

•The Senior Media Buyer is involved in planning, managing and executing interactive marketing strategy. •This would include but not be limited to online media and promotional support, and online advertising production. •In order to maximize client business/marketing objectives. •Must have in depth knowledge of all digital channels including paid search, display, video, mobile, and other emerging channels. •Experience in traditional (OOH, Print) is also helpful. •Responsible for facilitating and managing the relationship between the client and third-party vendors. •Maintain and optimize campaigns and manage the Media Planners.

Requirements

•Post-secondary education or equivalent professional experience - University/College degree in advertising/marketing preferred. •Minimum three (3) years’ experience in local media investment. •Previous experience buying in major markets, national networks and connected TV. •Ability to negotiate effectively. Strong learning agility, with a passion for continuous development. Client service oriented. •Strong analytical and financial acumen. Excellent communication skills (both written and verbal). •Highly developed organizational skills with a strong attention to detail and accuracy. Ability to work well and multi-task. •Proactive approach to problem solving, assisting the team, self-development, etc. Ability to work collaboratively as well as independently. •Experience presenting is an asset. Ability to develop and foster relationships with media partners. Ability to train and motivate junior employees. •Proficient with media research tools. Media Ocean DS and Prisma experience preferred. Proficient in Microsoft Office Suite (i.e. PowerPoint, Microsoft Word, and Excel).

Benefits

•Global maternity and parental leave •Competitive benefits packages •Vacation, compassionate leave, wellness days, and flex days •Six free therapy sessions through Therify •Access to online services for families and new parents •Hybrid work options •Extensive winter holiday office closures •Summer Fridays (off at 3:00 PM local time every Friday) •Diversity and Inclusion Board with 12 affinity groups •Funding towards internal learning and development •Enterprise-wide employee discounts