Digital Matter is a new breed of consultancy
We empower brands to take control of their digital marketing
Digital Matter partners with global brands seeking transformative results in a time of significant disruption and opportunity

We provide consulting and services in the areas of performance marketing, optimization, training, data strategy, and analytics.


Digital Matter

Analytics Engineer

Build data and analytics tools for decision making in digital marketing consultancy.

• Build data and analytics products for decision making and self-service functionality
• Deliver dashboards and insights to consulting teams managing global retail and consumer clients

Business Intelligence Developer

Data Analyst

Analyze complex data to drive insights for digital marketing strategies.

• Dive deep into client and external data to uncover growth opportunities with significant impact
• Inform media planning strategies by recommending optimal campaign approaches, audience targeting tactics, and effective measurement frameworks
• Independently craft and present insightful analyses of campaign performance, ranging from comprehensive reports to detailed audience segmentation, bid strategies, experimental outcomes, creative assessments, and landing page optimizations
• Derive and implement optimizations and new campaign strategies, such as new bid approach, ad copy A/B tests, and audience testing to improve performance
• Collaborate with our Business Intelligence Engineering team to refine our analytics roadmap, ensuring efficient data extraction, integration, and delivery
• Assist internal teams in building out client decks – providing visualization of data and the story it tells


Senior Data Analyst

Advance data infrastructure and build self-serving data products for digital marketing.

• Engage collaboratively with business stakeholders, translating their data visualization and analytics requirements into data visualization dashboards
• Coach, manage, and identify gaps with current and future BI team needs; providing direction and prioritization of data and analytics roadmap
• Conduct thorough analysis of data sources, designing a comprehensive end-to-end data processing logic
• Design, develop, and maintain interactive and insightful Tableau dashboards and reports; continuing to optimize data retrieval and seamless user experience
• Subject matter expert for analytical tools and techniques, primarily in business intelligence platform management
• Validate the accuracy and integrity of data utilized in Tableau dashboards, ensuring reliable insights
• Ensure data and analytics products are optimized for performance, scalability, and cost-efficiency
• Provide training and continuous support to end-users, empowering them to effectively utilize Tableau dashboards

Senior Business Intelligence Engineer

Lead client engagements and strategic initiatives in Digital Matter’s Paid Search division.

• Manage relationships across a diverse portfolio of clients from engagement to communication of project plans, wins, bottlenecks, and next steps
• Serve as the subject matter expert in kick-off meetings, ongoing client relationship management, campaign optimization, and strategic planning
• Manage Google, Microsoft, Amazon, as well as other paid search partners
• Offer strategic insight and consultation for a clients’ holistic digital advertising strategy; including, but not limited to ad serving, media planning, media buying, tag management, creative strategy and production, performance reporting, and analytics
• Develop and manage project plans(team member allocation, timeline, budget, deliverables)
• Establish process documentation and develop methods for standardization practices in the Search, Shopping (Performance Max), and Display
• Develop and manage cross-organizational projects to improve internal Operations, Recruitment, and Sales
• Manage, coach, and develop a team of 7+

Sr. Director, Paid Search

Oversee cross-channel media strategies and drive performance for clients' media campaigns.

• Oversee management and optimization of cross-channel media strategies
• Collaborate with media channel leads and serve as a strategic advisor to clients
• Work closely with the Vice President, Media & Consulting to devise, optimize strategies
• Develop and maintain strategic playbooks, case studies, and marketing collateral
• Lead integrated digital strategy and ensure client expectations are exceeded
• Develop and disseminate integrated strategies and playbooks for client budget optimization
• Build cohesive measurement frameworks for Digital Matter clients
• Advise clients on industry trends and identify new opportunities for growth
• Keep up to date with digital marketing industry and platform updates

Senior Director, Integrated Media

Manage search and performance max campaigns for consumer and retail clients.

• Manage execution and performance of search, shopping, display, and video advertising campaigns through the full account management life cycle
• Serve as the key player in kick-off meetings, client relationship management, ad-serving, tech stack implementation, campaign optimization, and quarterly business planning
• Develop and grow relationships with client-side stakeholders to ascertain business needs and craft the best strategic and tactical approach
• Advise clients on industry trends, the competitive landscape, and how this impacts them
• Partner cross-functionally to assist with proposal responses, technical demos, and marketing efforts
• Introduce processes and products that add value to our growing client base

Director, Paid Search

Data Scientist

• Lead and manage a 7+ person global Data Science and Advanced Analytics team
• Help design, build and enhance the next generation of advanced analytics in an agile development environment
• Partner with senior business, engineering, and technology leaders to develop advanced analysis, machine learning and reporting
• Oversee the continued development of machine learning including supervised machine learning, unsupervised machine learning, deep learning, optimization solutions, image/visual analytics, and natural language processing
• Deliver insights to help shape strategy across a wide spectrum of business and technology areas, including customer acquisition, customer lifecycle, market-basket analysis
• Lead research and development of foundational business enablers, including acquisition and lifecycle stage propensity models, customer segmentation models, experimentation metrics, marketing attribution models, and forecast and lift models
• Oversee planning and execution of self-service analytics data infrastructure roadmap inclusive of Tableau
• Provide guidance and thought leadership on best practices to team members and business partners
• Translate analytic insights into concrete, actionable recommendations for business or product improvement

Vice President, Data Science & Analytics (Lead)

Software Engineer

• Develop, maintain, and manage advanced reporting on internal and client-facing Tableau dashboards
• Collaborate with stakeholders to ensure solutions align with business requirements and objectives
• Create analytics roadmap for effective data extraction and transfer
• Review and improve existing systems and integrate new systems
• Conduct unit tests and troubleshoot issues
• Develop and update technical documentation
• Support user training for Tableau solutions

Tableau Developer

• Responsible for delivering scalable data infrastructure
• Developing self-serve analytics tools
• Utilizing data visualizations to unlock insights
• Design, develop, implement, test, document, and operate large-scale data models
• Provide reporting and analysis using business intelligence tools
• Design, develop, optimize, and maintain data architecture and pipelines
• Construct analytics product roadmaps
• Implement data ingestion routines using best practices
• Partner directly with product, media, and consulting teams
• Gather business and functional requirements
• Proactively assess data needs
• Own and continually improve metrics documentation and data governance
• Document technical details of work using industry standard protocols

Digital Matter Jobs in New York City